One page is enough
A focused local business can often explain its services, team, location, proof and next step on one useful page without buying a six-page site.
WEBSITE DESIGN + REBUILDS · SOUTHERN ONTARIO
Get the website your business actually needs.
Launch one clear page, build a complete new website or replace a site that undersells your work. Your customers determine the right structure through what they need to understand, trust and do.
Want an outside opinion on your current website first? Get the free Website Second Look.
CHOOSE THE RIGHT-SIZED WEBSITE
Pay for the pages that help customers choose you.
Choose a one-page site, complete new build or rebuild around the job your website must do. You receive enough space to explain what you offer without paying for empty pages.
The structure needs creating
A new business that needs interviews, full copy development and several distinct pages fits the complete new-site scope.
The current site needs replacing
A rebuild keeps useful business facts and hard-earned search value while replacing dated structure, weak copy and technical baggage.
WHAT EVERY WEBSITE NEEDS
Clear words, a useful structure and an obvious next step.
Each published option sets its own page count, writing support and boundary. Every build still needs to work on a phone, explain what you do clearly and make contacting, booking or buying easy.
WHAT YOU RECEIVE
- Customer-first structure and navigation
- Copy support matched to the selected scope
- Custom page design and responsive build
- Accessibility and performance basics
- Page titles, descriptions and clean search structure
- Contact or action path, launch checks and ownership handoff
PUBLISHED WEBSITE PRICES
Choose the smallest website that can do the job properly.
Choose one focused page, up to six rebuilt pages or a complete new website according to the structure, copy and design your business needs.
ONE FOCUSED PAGEOne-page website
$760FOUNDING CLIENT RATE
Best for: a new or existing small business that can explain the offer, services, team, location and next step on one clear page
Typical timeline: 1–2 weeks
Included:
- strategy conversation
- one custom page
- business, service, team, location and contact sections as needed
- copy polish
- mobile and accessibility pass
- search title and description
- contact or action path
- launch setup
- one revision round
You provide: accurate business details, logo and existing brand assets, the photography to use, and domain or hosting access for launch.
Not included: ecommerce, booking software, integrations, extra pages, paid third-party tools, professional photography or ongoing support.
Where the price changes: $760 covers one page serving one clear business, offer or audience. Multiple pages, long staff biographies, large service catalogues or non-standard functionality are priced before the scope expands.
VIEW THIS SERVICE + START ORDERUP TO SIX EXISTING PAGESFull website rebuild
$1,750FOUNDING CLIENT RATE
Best for: an established business whose current website is dated, confusing, slow or underselling the work
Typical timeline: 2–4 weeks
Included:
- site strategy and structure
- up to six rebuilt pages
- copy rewriting
- custom responsive design
- performance clean-up
- search foundations
- contact form
- launch and redirects where practical
- one revision round
You provide: accurate service information, existing photography and brand assets, access to the current site, domain and hosting, and timely factual approvals.
Not included: ecommerce, a new booking platform, complex integrations, a new brand identity, major data recovery or more than six standard pages.
Where the price changes: extra pages are $350 each when they fit the established design system. Unusual functionality and recovery work are quoted separately.
VIEW THIS SERVICE + START ORDERNEW WEBSITE · UP TO SIX PAGESNew website from scratch
$2,250FOUNDING CLIENT RATE
Best for: a business that needs the structure, copy and design created rather than rebuilt from an existing site
Typical timeline: 3–5 weeks
Included:
- discovery and site structure
- copy written from interviews and source material
- up to six custom pages
- responsive design
- accessibility basics
- local-search foundations
- contact form
- domain and hosting setup
- launch support
- one revision round
You provide: the facts only you can verify, logo or brand assets, approvals and the photography to use.
Not included: ecommerce, booking software, custom applications, integrations, a new logo, paid tools, professional photography or pages beyond six.
Where the price changes: additional pages are $350 each when they reuse the approved design system. Ecommerce, booking and custom software use their own scopes.
VIEW THIS SERVICE + START ORDERPrices are in Canadian dollars. The timeline starts when the required content, access and decisions are ready. Work outside a fixed scope is quoted and approved before it starts.
THE RESULT
Make your business easier to choose.
Give customers a clearer first impression, answer the questions that shape their decision and make the next step obvious.
Clearer
A visitor should understand what you do, who it's for and where you work without reading the entire site.
More credible
Good typography, real photography, useful proof and disciplined copy make your online impression match the quality of your work.
Easier to act on
Calls, forms, booking or buying should happen at the moment the customer is ready, not after hunting for the contact page.
RELATED SERVICES
Complete the next part of the customer experience.
RELATED READING
Useful context before you commit.
FAQ
Common questions.
Can you rebuild my website without changing the business name or brand?
Yes. A rebuild can keep the name, logo, useful photography and any content that still earns its place while replacing dated structure, weak copy and technical baggage.
What happens to the old URLs and Google results?
Where practical, useful existing URLs are kept or redirected to the most relevant new page. Page titles, descriptions and internal links are rebuilt deliberately. A redesign shouldn't casually throw away search value the old site already earned.
Do you rebuild WordPress sites?
Yes, but the replacement doesn't have to remain on WordPress. Second Coat first looks at what you actually need to edit and maintain. The new setup should be the simplest one that meets that requirement without recreating the plugin pile that caused the problem.
How much of my old copy do you use?
Whatever is accurate, useful and specific to your business can stay as source material. Second Coat rewrites the customer-facing pages so the new site reads as one coherent thing instead of a collection of old sections moved into a new template.
YOUR NEXT STEP
Tell us what your customers need to understand and do.
Second Coat will match your project to the smallest published website scope that works. You can also start with a free Second Look at the website you have now.